Human Connection Wall 2
Following the success of our work with Starbucks on our Human Connection Wall Call to Action videos, we were asked to develop the next iteration of the project. Our challenge was to take the original digital chalkboard effect of customers in the Downtown Disney Starbucks store in Anaheim and live stream it to another store across the nation in Downtown Disney Starbucks in Orlando. I had the pleasure of creating the experience's look and feel. We developed an experience that followed the original Starbucks concepting, found solutions to their main objectives, and all while staying within strict timing and budgetary restrictions.
This is what the user might see while intereacting with the chalkboard. The background videos of people are only placeholders for instore users of the chalkboards.